“Delivery for sudden hunger attacks” Challange: To increase awareness of FLY...– I Believe in Advertising | Advertising Blog & Community » Fly Pizza’s: Smoking paper
radical trust: Best Practices for Facebook Pages:... →
THINKing » Leaders Must Understand And Practice PR →
The muched needed probably would have passed if they chose to PR it right.
Let Down Your Guard One of the biggest obstacles to creative thinking is bias,...– How Good Are Your Critical Thinking Skills? | Copyblogger
Marketers: Are We Burying Our Heads in the Sand? |... →
Conversation Agent: Thiriving on Chaos? Only When... →
Monitoring and Managing a Brand →
On the Web.
Conversation Agent: The Role of Twitter in Brand... →
radical trust: Best Practices for Facebook Fan... →
YouTube - experiencewii's Channel →
Amazing piece of internet advertising. I am really impressed.
How CEOs Should Work With Customers - John Quelch →
Fundamentally, the entire credit crisis has been caused by two basic problems....– An Alternative Bailout Proposal by Christopher S. Penn’s Awaken Your Superhero Think of Lehman Brothers with a 30:1 debt to equity ratio. In class we debate if a 3:1 is bad.
The window for operational decisions is also shrinking. Companies now need the...– Is the Speed of Decision Making Accelerating? | Marketing Profs Daily Fix Blog
A Cold, Sad End to Krispy Kreme | Marketing Profs... →
This post nials it in terms of loss of market focus and brand identity (essentianly brand betrayal in this case).
Wacky Business Idea #11: Off-Shore Tailoring →
My roomates are going to Singapore for a case competition (they won one here), and this is all they are talking about. Why can’t we bring it here? I can wait a few weeks for a suit. For a tailored suit I have to do that anyway. But turnaround time is the biggest issue, as well as transportation costs. The quality would probably be better (China/Malaysia/etc. make better jeans than our...
Diamond and Kashyap on the Recent Financial... →
A little bit longer of an explanation.
Econbrowser: The housing meltdown: Why did it... →
I think this gives a really good explanation.
In an Economic Downturn like This, Smart Companies... →
Seth's Blog: What advertising can't fix →
Seth’s thoughts about the Microsoft Ad Campaign. I think he nails it (as per usual).
How Microsoft Can Win The PC/Mac Campaign →
I like the new ads (but am not sure why). I am waiting for the content (of hopefully their new internet based browser).
When in doubt, challenge the strategy, not the tactics.– Seth’s Blog: Thinking bigger
How Does Social Media Affect Search? | Online... →
Just Tell the Truth, Apple - Columns by PC... →
I am a huge advocate of authenticity. Just tell the truth, be honest. If you are that good, you never need to lie. And if you are that good, well, you are going to be that successful. Be authantic in everything you do.
Seth's Blog: But you're not saying anything →
A must read of the week.
How to Hire a SEO Firm - According to Google |... →
From Rohit Bhargava
Note, each report is really a headline. Simple reason–tweets are text messages...– Twitter, PIER and communication technologies during Hurricane Ike « Crisisblogger
Ted also talked about the replacement of Glass-Steagall in 1999 with the...– footnoted.org » Blog Archive » Ted Oglove’s thoughts on the current mess…
Weathering the Storm →
Typical take on the current stock market. I think things might get a little more interesting, but the central banks will probably cut interest rates, and hopefully that will revieve everything, but who knows. Anything can happen.
Google Chrome: Object in Mirror is Much Larger... →
What has Google done in the past and done well? Replicate other companies’ services, and do them well. (Search, Maps etc.)
When to be Redundant, Repetitive, and Say the Same... →
10 Reasons A Pirate Should Be Your Entrepreneurial... →
Banner Advertising... On Death And Dying | Six... →
Torontoist: "You Can Live Without The Car" →
PR Squared: What is PR's Elevator Pitch? →
Long-Tail Economics? Give Me Blockbusters! — HBS... →
radical trust: Elizabeth May: If you can’t join... →
Search for alternatives and you might just be more successful. Obama did both…
SoSaidThe.Organization » Blog Archive » Insight on... →
The 6 Investing Mistakes You Don't Want To Make... →
Basic but true. I am always amazed on how many of us ignore the basics.
Miles of Aisles for a Gallon of Milk? Not Here -... →
Smaller grocey stores are perfect. Think of most of today’s consumers. My parents and I go to the grocery store everyday for meats/produce (always afraid of them going bad). We rarely have anything at home. We only need 2-5 items and leave. Small grocery stores would be perfect, with limited line ups, and limied selection (less the SKUs, the faster and easier the operation, for everyone). I...
# Generate awareness. # Drive Trial. # Product Launch. # Establish Need/Want...– 10 Communications Objectives of Social Media | chrisbrogan.com
Just imagine… a big spread in Time Magazine, a feature on all the relevant...– Seth’s Blog: The myth of launch PR
Master the 4 Cs of Quality Content to Create... →
Use these for Content to Customers.
Seth's Blog: Time →
Time is a limited resource. If you are serious about anything, you show up 5 minutes early.
Influential Marketing Blog: How To Respond To A... →
How PR Can Help Some Startups: Perspective of one... →
Is Search Really 90% Solved? →
This article is bang on. Even with lines like “Ask God, Ask Google” search still has a way to go, and the possiblity are infinite. In my last class (5 minutes ago), our guest speaker (Director of our business library) mentioned that users of the internet do not want to think. We want the answers now. With Google search, you have to think. When I want something specfic, I need to think...
BLDGBLOG: Servers at Sea →
Google plans to use Ships at Sea to generate energy for servers at sea. Essentially, using tides to generate the power required. Owning a floating generator could be really useful for black outs as mentioned. A neat little business idea could be created from this, but the there is a huge capital requirment.
Music and Pricing →
I think this raises an interesting point, dynamic music pricing. Why are all songs are Itunes the same price? Amazon does pricing promotions, once leading to the Grateful Dead being a top seller. But what about premiums for big hits? More profit. And what is another $0.25 or $1.00 for a consumer? If they are a fan, they will pay it. It also raises the issues of Profit vs. Fan Base. Profit is...
Best Practices In Social Media Marketing: Embrace... →