January 2009
33 posts
Guest Post-Want To Catch The Next Big Idea? Use... →
Easiest cheap way to dramatically increase sales.
Call your customers. Or write...
– Seth’s Blog: Easiest cheap way to dramatically increase sales
The power of brand in a recession by Christopher... →
It is too bad that we are already in a recession…
What everyone always forgets is that you need to prepare for a bad day so it is not as bad.
Brains On Fire Blog » Blog Archive » Brands should... →
Great overall strategy for Brands and Fans.
“In other words, how about your company becoming the fan of those that love you?”
“As Cordell says, “Love is a circular transaction.” And by becoming fans of our fans, we start that process of returning the love.”
“And cyclical = sustainable. And sustainable = with you in good times and bad.”
Advertising Fuelosophy 101: Social Media Marketing... →
It’s great to have a social media or marketing planned all lined up, however...
– Social Media and Improvisation, a Lesson from Jimmy Page
Dealbreaker - A Wall Street Tabloid - Business... →
I think this is a good idea for any corporate or aggregated blog. Subcribers usually get quite annoying with comments, and repeating ones are easy to avoid. So why not tell your readers how? You might come off a little abrasive, but it keeps you honest.
The Art of Nonconformity » How to Be Awesome →
Awesome post!
Marketing Tips for Twitter →
Influential Marketing Blog: Letter To The CEO: 6... →
Don’t force comparison between 2009 and 2008
Find a way to embrace your accidental spokespeople
Measure effectiveness, not volume.
Do whatever it takes to listen more.
Lock customer service in a room with marketing.*
Make authenticity a priority.**
*Good Idea
**My favorite idea for 2008, why not continue to 2009
The question isn’t, “how do you do the trick?” The question...
– Seth’s Blog: In the mood
Yes, advertising is still a valuable discipline, but what it needs is a higher...
– Is Advertising Worth Saving? - Marketing & Strategy Innovation Blog
The next frontier is local, and this is a great way to start.
– Seth’s Blog: Time to start a newspaper
Value is all about focusing on the small few who can really help your message...
– Deliver Value | Six Pixels of Separation - Marketing and Communications Blog and Podcast - By Mitch Joel at Twist Image
Conversation Agent: Getting Things Done →
“Because what is louder than a shout? A whisper. Social media is a way to get next to your customer and speak only with them. Whispering is intimate. It’s done up close. And it’s closely related to listening.”
Why Business Needs To Stop Worrying And Love... →
Collaboration: Tomorrow’s tool (for some, today’s!)
Forrester Wave Report: The Leaders in Community... →
Great overview of how you can use social media for a company’s top and bottom line.
5 Time management tricks I learned from years of... →
Dance with the One Who Brought You | Marketing... →
Customer retention
Your best Customers are probably your current customers
Is it that hard to keep them?
Viral marketing at all?
Customers are your best sales people!
Avoiding The Dark Side Of Social Media |... →
A post mostly to do with handling comments (and other feedback systems). I think handling such feedback is very important for all social media applications, especially with corporate blogs, or more accepted media (such as Newspapers online). Great post to read for that.
I use social media to build relationships with people. I build these...
– My Thoughts on Social Media for Press Release PR
Sometimes the best strategy you can have isn’t to just promote what...
– Influential Marketing Blog: What You Can Learn From Ketchup & Microchips
There Is A Cost To Free | Six Pixels of Separation... →
I think the crux of this article is at the end. With blogging and other social media channels being free, and everyone doing it (look at me!), managing it all can be quite challenging. I have being try to just aggregate all the information I have found on this topic. The question is, who raises to the top? Alltop.com is a RSS aggregator, but how does this democratize the content? Digg.com has a...
Product, Purpose, Passion, Performance
– Conversation Agent: Passion
The four new P’s of marketing? Not sure I agree…but I think they are important. Passion of the company and customers is key to success.
Can Businesses Do Well and Do Good? - Economix... →
Sign of the Times: Wells Fargo & Wachovia launch a... →
Really neat. Some great ideas for corporate blogs at the end of this post.
Three words for 2009: Unleash your potential
– Three words for 2009: Unleash your potential by Christopher S. Penn’s Awaken Your Superhero
How to Use Twitter to Grow Your Business —... →
Great all encompassing post.
Who Isn't A New Media Strategist? | Six Pixels of... →
Advertising Fuelosophy 101: How Much Of a Brand... →
Seth's Blog: Change your pricing →
B2B Lead Generation Blog: How to use social media... →